Top 10 Branding Agencies in New York for 2024

Branding goes beyond being a buzzword; it is a symphony of design, strategy, and experience. 

A majority of customers, accounting for 59%, express a preference for purchasing products from companies they are already familiar with.

Which are those industries where brands matter most? 

A survey by Zippia suggests that 63% smartphone buyers consider the brand when making a purchase, while the least significant category where consumers pay the least attention to brands is toy and baby products. 

Source

As an entrepreneur in New York, you should partner with new-age branding agencies that can help your business achieve transformative growth by designing beautiful visual identities. 

The correct choice of colors helps to increase brand recognition by around 80%, while visual elements contribute to 55% of a brand’s initial impression. 

Let’s find out the best branding companies in New York that have the power to influence the decision of the buyers to buy from your business.

List of the Top 10 Branding Companies in New York

Here are some of the industry-leading that follow high standards in identity development and storytelling: 

1. Duck Design

Duck Design is one of the best branding agencies in New York, praised for its professionalism, quality of work, and efficient project management. 

Whether it’s graphic designs for day-to-day marketing or more complex projects, Duck.Design is a one-stop shop for effective and visually appealing design solutions. 

Website: Duck.design

Location: New York

Founded: 2020

Number of Employees: 11-50

Pricing: On request

Key Services:

• Logo and Visual Identity Design
• Digital Graphics
• Corporate Stationery 
• App Design
• Clothing & Merchandise Design
• Blog Graphics

Why Choose Them?

• The agency’s creative and strategic approach ensures that designs align with clients’ marketing strategies, customer feedback, and competitive intelligence. 
• The pricing structure at Duck.Design is transparent and scalable, ideal for busy and growing teams. 
• The fully managed process is designed to scale with clients’ needs, offering predictably priced solutions 30% more affordable than traditional agencies or in-house staff costs. 

Case Studies: View all case studies 

2. Starfish

Starfish is a top-rated branding agency in New York, offering a transformative visual and strategic identity journey.

From crafting distinctive logos to developing comprehensive marketing strategies, Starfish delivers solutions that resonate with your audience and leave a lasting impression.

Website: Starfishco.com

Location: New York

Founded: 2002

Number of Employees: 11-50 

Pricing: $50,000+

Key Services:

• Logo Design 
• Identity Development 
• Strategic Consultation 
• Marketing Strategy 
• Visual Communication Design 
• Website Design and Development 
• Collateral Creation 
• Guidelines Development 
• Rebranding Services

Why Choose Them?

• Their distinctive method combines imaginative thinking with strategic insight, guaranteeing that your business distinguishes itself in a competitive market.
• They deliver innovative solutions beyond conventional norms, allowing your business to make a lasting impact. 
• Their experts understand your vision and translate it into a compelling company identity. 

Case Studies: View all case studies 

3. NinjaPromo

Unveil the essence of your brand with NinjaPromo, a trailblazing branding agency for small businesses committed to transforming visions into unique identities. 

As your trusted partner, we offer tangible solutions beyond establishing and preserving brands – we enhance them. 

As a trusted branding design agency, our track record speaks for itself. We understand the impact of strong branding on visibility, trust-building, and driving sales. 

Our creative designers have worked across a variety of industries like Fintech, B2B, B2C, Ecommerce, software, gaming and others. 

Some of our past clients are Atom Bank, Paypolitan, Zntrx gaming, Tozex, Tripment, Mokka Coffee, Swinca, Urban Mavericks, and many other businesses. 

Our campaigns ensure that your message compellingly reaches the right audience, fostering brand loyalty and attracting new audiences. 

Website: Ninjapromo.io

Location: New York

Founded: 2017

Number of Employees: 51-200 

Pricing: On request

Key Services:

• Branding
• Graphic Design
• Web Design
• Website development
• Mobile App Design
• Mobile App Development
• Digital Marketing Services
• Marketing Subscription

Why Choose Us?

• We delve into your company’s core, unraveling its fundamental identity and values to create a brand that stands out.
• Whether you’re building a brand from scratch, aiming to boost brand awareness, or improving your reputation, our passionate team excels in brand marketing strategy, style guides, design, development, and management.

Case Studies: View all case studies 

4. Crafted

Crafted is a creative agency in NYC dedicated to making digital experiences aesthetically and functionally beautiful. 

Embracing the philosophy that every story, brand, and interaction should look exquisite and feel and operate beautifully, Crafted sets a standard of perfection in their work. 

Website: Craftedny.com

Location: New Yor

Founded: 2011

Number of Employees: 11-50 

Pricing: $5000+ 

Key Services:

• Visual Identity Creation
• Strategy and Planning
• User Experience Design
• User Interface Design
• Visual Storytelling
• Testing and Optimization

Why Choose Them?

• Their branding agency in NYC caters to diverse industries, including automotive, beauty and fashion, education, food and beverage, media, real estate, sports, entertainment, and startups. 
• Committed to creating digital beauty, Crafted combines creativity and functionality to deliver exceptional results in the ever-evolving landscape of digital experiences.

Case Studies: View all case studies 

5. Motto

Motto is a strategic branding consultancy that collaborates with the world’s most innovative companies to propel them into their next era. 

Specializing in corporate identity strategy, culture, innovation, design, and experience, Motto fosters the transformation of businesses for future success. 

Trusted by notable companies such as Disney, Mastercard, and Virgin Atlantic, Motto showcases its impactful work through recent rebrands, demonstrating its commitment to meaningful company transformations.

Website: Wearemotto.com

Location: New York

Founded: 2005

Number of Employees: 11-50 

Pricing: $75,000+

Key Services:

• Audits & Analysis 
• Business Positioning 
• Visual Identity
• Website Design
• Narrative Design
• Product Launch & Rollout

Why Choose Them?

• As one of the best-rated branding firms in New York, Motto partners with industry leaders, employing a team of strategists, writers, and creatives to define, design, and activate big ideas that fuel brand growth. 
• With an inside-out approach to identity building, Motto employs the Motto Method. This powerful and effective methodology unites vision, culture, and brand around a central idea, ensuring the organization fully embraces and champions its identity. 

Case Studies: View all case studies 

6. Digital Silk

Digital Silk is one of the top branding agencies in New York that delivers tailored branding strategies to drive engagement and effective marketing campaigns for growth. 

The branding agency’s meticulous design process involves thorough research, planning, creative design, responsive development, quality assurance, and a successful launch. 

Website: Digitalsilk.com

Location: New York

Founded: 2019

Number of Employees: 51-200 

Pricing: $100 – $149 / hr

Key Services:

• Startup Branding 
• Logo Design 
• Rebranding 
• B2B Branding 
• Corporate Branding 
• Consulting Services

Why Choose Them?

• They have a team of over 150 brand designers with hands-on experience managing projects, ensuring a results-driven approach. 
• The leadership team, led by CEO and Founder Gabriel Shaoolian, represents diverse skills and experiences, covering areas from digital strategy and identity development to design, marketing, and technology. 

Case Studies: View all case studies 

7. Ramotion

Ramotion Inc. is one of the leading branding identity design services that has been instrumental in helping startups design successful products since 2009. 

With a track record of over $3.5 billion in exits and $750 million+ raised by their startup clients, their branding design services have played a crucial role in their success stories. 

Website: Ramotion.com

Location: New York

Founded: 2009 

Number of Employees: 11-50 

Pricing: $25,000+

Key Services:

• UI/UX Design
• Audience Analysis
• Company Identity
• Rebranding
• Communication Strategy

Why Choose Them?

• Serving startups and established businesses, they offer expertise in branding, marketing websites, UI/UX, and design systems. 
• They prioritize quality over quantity, working closely with several clients at a time. 

Case Studies: View all case studies 

8. Vmgroupe

VMGROUPE is one of the best branding agencies in NYC, with 17+ years of experience. 

Specializing in CGI, digital storytelling, and performance marketing, VMGROUPE is renowned for simplifying complexity in content creation. 

The branding agency’s harmonious team, known for mastering the art of desire, delivers exceptional results, making them the go-to choice for high-profile and leading companies in the luxury space since 2006.

Website: Vmgroupe.com

Location: New York

Founded: 2006

Number of Employees: 11-50 

Pricing: $5000

Key Services:

• Strategy and Planning
• Graphic Design
• Website Design
• Content Creation
• Digital Marketing
• Growth PR
• Storytelling
• Copywriting
• Spatial Design
• 3D Motion Graphics
• Performance Marketing 

Why Choose Them?

• Their expertise spans brand strategy, storytelling, and growth, creating desire and shifting perceptions for transformative brand development. 
• As a full-service, multi-disciplinary branding agency in NYC, they excel in visual identity creation, content creation, digital environments, and growth PR. 
• VMGROUPE’s global identity management experts bring unparalleled excellence to luxury brands, serving high-profile clients like L’Oréal, Alexander McQueen, Johnson & Johnson, and more. 

Case Studies: View all case studies 

9. BrandTuitive

BrandTuitive is one of the top branding companies in New York that doesn’t just create brands; they unveil them. 

Whether you’re an established company or a startup, they believe every client brings something exceptional. Instead of inventing, they reveal your greatness through smart brand strategy and beautiful design. 

Website: Brandtuitive.com

Location: New York

Founded: 2010

Number of Employees: 11-50

Pricing: $75,000+

Key Services:

• Brand Positioning 
• Strategy & Research
• Logo Design
• New Product Launch
• Video Creation
• Product and Campaign Photoshoots
• Marketing Strategy and Planning

Why Choose Them?

• Understanding the concept of the “Movie in the Mind,” they strive to make your business the star in customers’ mental movies, fulfilling their needs and desires. 
• Delivers exceptional value, brings brand nuances to life, and simplifies complexities—their creative team of strategists pioneers innovative thinking to bring the unthought-of to life. 

Case Studies: View all case studies 

10. DeSantis Breindel

DeSantis Breindel is another leading branding agency in New York that empowers brand builders undergoing rapid transformation.

The agency collaborates with clients across the spectrum to design memorable brand experiences. Their partnership aims to engage customers, influence prospects, rally employees, and inspire investors. 

Website: Desantisbreindel.com

Location: New York

Founded: 2003

Number of Employees: 11-50

Pricing: $75,000+

Key Services:

• Brand Differentiation 
• Customer Experience Design
• Merger and Acquisition Branding
• Market Expansion 
• Product Launch 
• Salesforce Empowerment 

Why Choose Them?

• The agency specializes in B2B visual identity creation, focusing on industries undergoing significant transformation. 
• Their branding agency in New York performs in-depth research and strategic planning to create innovative designs and immersive company experiences. 

Case Studies: View all case studies 

How We Chose the Best Brand Design Agencies in NYC

A thought-leading branding company in NYC should have knowledge in creating a new industry segment.

We thoroughly examined the branding agency’s profile and picked brand strategy services who leverage innovation and brand differentiation to solidify the marketing positioning of businesses. 

Here is what we did:

• Conducted a detailed assessment of the company profile. 
• Examined the website thoroughly, focusing on user interface and brand portfolio presentation.
• Reviewed case studies to understand the branding agency’s capabilities and real-world impact.
• Examined challenges faced and strategic approaches taken in solving them. 
• Gained insights into the creative process and problem-solving abilities through case studies.
• Reviewed customer ratings and reviews to understand the positive and negative sentiments.
• Analyzed feedback from previous clients for a direct perspective on performance and satisfaction. 
• Evaluated pricing structure and transparency to ensure informed decision-making by clients. 
• Considered awards and recognitions as a measure of industry acknowledgment and excellence.
• Gave preference to agencies with notable achievements within the design and branding community. 

The above criteria was used to shortlist the best brand design agencies in NYC. Overall, we ensured a comprehensive and informed selection process.

Why You Should Hire a New York Branding Agency

Here are the top reasons to partner with full-service B2B and B2C NYC branding agencies: 

• Masters in Brand Strategy and Storytelling: Impactful storytelling can raise conversions by around 30%. An NYC branding agency assists in creating impactful stories that drives behavioral change and helps in market expansion without diluting your business equity. Among all the other forms of storytelling, video storytelling leads the race.

54% of consumers have agreed that they want to see videos from brands they follow. The least popular form of content is PDFs that can be downloaded for later reading.

• Comprehensive Campaign Strategy: Branding companies in NYC help in developing multi-faceted strategies to achieve brand personality growth goals. From creating engaging brand experiences to attracting investors, their tactics inspire meaningful changes.  
• Strategic Content Planning: A New York branding agency helps you create audience-centric content that align with your brand’s voice. Leveraging hooks, emotional intelligence, and personalized content planning, they reach audiences who are ready to convert.
• Faster Response Time: Branding agencies in NYC offer a faster response time due to its physical proximity to clients. Being in the same time zone and within close geographic proximity allows for in-person meetings, brainstorming sessions, and real-time collaboration. 
• Effective Roll-Out Planning: A branding company in New York possesses experience in planning campaign launches, mapping each stage against user benefits to drive maximum customer acquisitions. 
• Expertise in Website and Logo Design: A brand with a professionally designed logo has the potential to boost consumer confidence by a substantial 75%. A branding firm in NYC has proficiency in website and logo design for establishing a visually compelling and cohesive company identity. 
• Social Media Content and Graphic Design: Business identity creation agencies are skilled in crafting distinctive and inspiring content. Using the right images and text helps to reach your target audience.
• User Acquisition Models: A significant majority of marketers, approximately 57%, concur that the primary focus of their marketing spending lies in customer acquisition. A branding agency in NYC holds expertise in developing and managing user acquisition models, employing strategic approaches to attract and retain a growing user base for your brand. 
• Proven Track Record: Demonstrated success in executing similar strategies for diverse clients is essential. NYC digital branding companies have proven case studies and testimonials that showcase their branding strategy and results. 

Inspiring Branding: NinjaPromo Creates Your Brand’s Future

At NinjaPromo, we specialize in creating distinct brand identities that go beyond mere recognition – they resonate, captivate, and linger in the minds of your audience. Our approach transcends the ordinary, weaving a narrative that defines and sets your brand apart with unparalleled uniqueness. We help you with: 

• Beautiful and Exceptional Branding: Beauty is not just skin deep; it’s the essence of exceptional visual identity. Our specialists at NinjaPromo merge style with intention, making certain that each visual element of your business narrates a compelling story. Be it a captivating logo or corporate stationery, we are committed to shaping visual masterpieces that etch a lasting impression on your audience.
• Custom Website Designing: We uncomplicate the essentials of high-converting websites. As one of the top web design companies, we create exemplary designs focused on aesthetics and usability. 
• User Persona Creation: Understanding your audience is at the heart of impactful company identity creation. NinjaPromo goes beyond demographics; we delve into the psychology of your target market. Our user persona creation process involves crafting detailed profiles that humanize your audience. 
• Creative Designers: Our team of creative designers at NinjaPromo are true architects of visual brilliance. With a keen eye for detail and a relentless drive for innovation, our designers clarify your business’s vision through well-thought tactics. As a leading UI/UX design agency, we deliver eye-catching designs that stand out in a crowded digital landscape. 
• High-Touch Experiences: At NinjaPromo, we believe in the power of personal connections. Our commitment to providing high-touch experiences means that every step of the way, from coming up with ideas to putting them into action, is tailored to you and carries significance. We take the extra effort to comprehend your objectives, deeply engage with your business, and provide solutions that not only meet but surpass your expectations.

Conclusion

The top 10 branding agencies in New York for 2024 are not just service providers; they are the architects of company narratives, the sculptors of visual identities, and the conduits of market resonance. 

These branding agencies, each with a unique approach, share a common goal – redefining and elevating the businesses they touch. From strategic brilliance to creative excellence, they create narratives that echo in the hearts and minds of their audience.