12 Best Real Estate SEO Companies & Services in 2024

While real estate brokers are marketing physical locations, it’s all about having a strong online presence. Homebuyers and real estate investors typically turn to the internet first when searching for a property. 

Like with real estate investing, it’s all about location and, for a real estate business, that’s the first page on Google. In real estate terms, it’s like having a store in a busy mall. It’s all about getting organic traffic. 

Here are 12 of the leading digital marketing agencies that include real estate SEO services. From local SEO to link building, each of these agencies offer a wide range of services to help you feel right at home online. 

 

The Importance of SEO for the Promotion of Real Estate Companies

Real estate search engine optimization (SEO) helps to optimize your website and online content so that your properties are easily discoverable by those actively searching for real estate services. 

According to the Statista Research Department, the average monthly cost per click (CPC) for the real estate industry in the United States is $1.87. With the average CPC for all companies roundabout $1.32, using paid search ads to market real estate businesses is regarded as expensive. Hence, why it’s so important to use SEO to show up in the search results. 

Benefits of Partnering with SEO Agencies for Real Estate

Broad Experience in Real Estate Niche SEO: A specialized real estate SEO company understands the unique challenges and opportunities within the real estate market. They know that searching for a home is different from other online activities, and their strategies are designed to address those specific needs.

Improved Local Search Rankings: A real estate SEO agency typically includes local SEO in their list of services. By focusing on location-specific keywords and phrases, you’ll attract visitors who are more likely to be interested in your services, increasing the chances of conversions.

Optimized Real Estate Content: With real estate marketing, the content needs to strike the right balance between being informative and engaging. You’ll, for example, need detailed guides on different neighborhoods and property types. There’s also a fair amount of visual content needed like a virtual tour and a real estate digital marketing agency will know which tool to use. 

Staying Ahead of Trends: Whether it’s a change in Google’s algorithm or a new trend in real estate investment, an SEO specialist keeps up to speed with these changes. They have the tools for market analysis to inform your strategy. 

List of the Top 12 SEO Companies for Real Estate

1. NinjaPromo

🔗Website: https://ninjapromo.io/

🌎Location: London | New York City | Dubai | Hong Kong | Singapore | Vilnius

⏳Founded: 2017

🧑‍💻Number of Employees: 51-200

Yes, it’s us. We proudly declare that we are currently recognized as one of the leading real estate SEO companies. While this may sound somewhat subjective, we can substantiate it with our portfolio and the results we achieve for our clients.

We help with SEO services for real estate companies. We first do an in-depth analysis of your current position which includes a technical audit before we focus on other key aspects like keyword research and backlinks. Plus, as we know it’s a long-term strategy, we’ll monitor your SEO progress and optimize continuously.

If you need SEO promotion for your real estate business, we would be delighted to help you. Our team ensures effective promotion and visibility of your website in search engines.

⚙️Key Services:

• Full cycle of SEO promotion services
• Social media marketing
• Paid media
• Paid social
• PR
• Influencer Marketing
• Video Production
• Branding
• Website design and development
• Lead generation, and more

🏆Top Clients: CBRE, Cybarco, Swinca

✅Benefits of Partnering With Us:

• As we’re a full-service agency, we can help you with a range of marketing services.
• We offer an all-inclusive monthly subscription. 

📁Case Studies: View examples of work

2. Thrive

🔗Website: https://thriveagency.com/real-estate-seo-company/

🌎Location: Headquartered in Dallas, Texas with multiple offices across the US

⏳Founded: 2005

🧑‍💻Number of Employees: 51-200

For help specifically with real estate SEO, there’s Thrive Internet Marketing Agency. They have a team of real estate SEO specialists that can offer customized SEO services. 

Before creating a strategy, they first get to know your firm’s goals and values. Armed with this insight, they focus on creating content specific to the real estate industry that your target audience will find relevant. While their services mostly focus on real estate SEO, they can also offer high-quality video production and social media management to market your company, generate leads, and build client relationships.  

⚙️Key Services:

• Keyword research and strategy
• Link building
• Content writing
• On-page SEO
• Pay-per-click (PPC)
• Local SEO
• Technical SEO

🏆Top Clients: Roatan Real Estate, The Farah Law Firm, Nationwide Construction

✅Benefits of Partnering With Them:

• Clients have access to an online portal from where they can track their campaign’s performance. 
• They’re a Google Premier Partner. 

📁Case Studies: View examples of work

3. Fuelist Digital

🔗Website: https://fuelistdigital.com/we-work-with/real-estate/ 

🌎Location: San Francisco, California, USA

⏳Founded: 2018

🧑‍💻Number of Employees: 11-50

Fuelist Digital builds real estate websites and creates unique marketing solutions to generate leads and establish your firm as leader in the field. For them, website design is foundational so that their real estate SEO services pay off.  

They don’t believe in one-size-fits-all solutions. Instead, they take a more holistic approach that keeps in mind the interdependence between code, SEO, and design. The result — websites that deliver a better user experience (UX). 

⚙️Key Services:

• Consultation
• Local SEO
• Technical SEO 
• Website development
• Website maintenance

🏆Top Clients: University of California, Berkeley, PG&E Corporation 

✅Benefits of Partnering With Them:

• The websites they create can integrate with MLS setups, enabling you to publish your listings across real estate platforms. 
• They have a 93% overall success rate in providing growth, according to their website. 

📁Case Studies: Undisclosed

4. Luxury Presence

🔗Website: https://www.luxurypresence.com/real-estate-seo/ 

🌎Location: Austin, Texas, USA

⏳Founded: 2016

🧑‍💻Number of Employees: 501-1,000

Luxury Presence is one of the bigger real estate SEO companies. Also unlike many of the other real estate SEO agencies featured on this list, they focus only on the real estate industry. 

Trusted by more than 9,000 teams and agents, they help their clients to build a strong online presence. Their approach focuses a lot on optimization, whether that’s your entire website or just your Google Business Profile. As content plays a big role in SEO, their team will also ensure that your content is written for search engines and clients alike. 

⚙️Key Services:

• Google Business Profile optimization
• Website design and optimization
• On-page optimization
• Content marketing 
• Social media management

🏆Top Clients: Keller Williams Realty, Barry Cohen Homes

✅Benefits of Partnering With Them:

• Their services are used by more than 20 agencies listed on the top 100 of The Wall Street Journal (WSJ). 
• They have received over 2,000 online reviews, boasting an average rating of 4.7 out of 5.

📁Case Studies: View examples of work

5. Markitors

🔗Website: https://markitors.com/real-estate-seo/  

🌎Location: Headquartered in Scottsdale, Arizona with multiple offices across the US

⏳Founded: 2011

🧑‍💻Number of Employees: 11-50

Established more than a decade ago, Markitors is one of the more established real estate SEO companies. Their services focus on two things: building brand awareness and generating inbound leads. 

For them, much of the work lies in targeting specific, local keywords. As such, they like to take a targeted approach that markets the uniqueness of your real estate agency. 

Building backlinks is another key focus area. To do this, they use various strategies which include guest posting, press releases, and quote placements. They have a network of authoritative digital public relations partners, making them one of the best real estate SEO agencies for backlink building. 

⚙️Key Services:

• Keyword research
• Local SEO
• Technical SEO
• Lead generation
• Digital public relations (PR)
• Content marketing 

🏆Top Clients: Y Scouts, Charter Capital

✅Benefits of Partnering With Them:

• They have a network with digital PR partners and their content has been featured in publications like Time and Forbes. 
• They’ve been voted the Best Place to Work several times. 

📁Case Studies: View an example of their SEO work

6. Real Estate Webmasters

🔗Website: https://www.realestatewebmasters.com/ 

🌎Location: Nanaimo, British Columbia, Canada

⏳Founded: 2004

🧑‍💻Number of Employees: 51-200

Real Estate Webmasters (REW) is one of the oldest as well as biggest real estate SEO firms on this list. In addition to SEO, they also focus on PPC to generate leads for their clients. 

They blend creative with proven SEO strategy to help brands in the niche shine. From blog posts to company home pages, their team of experts can create various types of content. Then, to ensure that this content gets seen, they’ll ensure that your website offers an amazing user experience by addressing the more technical matters like page loading times. 

⚙️Key Services:

• Local SEO
• Backlink outreach
• Website design
• Branding
• MLS integration

🏆Top Clients: RE/MAX Professionals North, The Salamone Group

✅Benefits of Partnering With Them:

• They have a proven track record of creating award-winning, custom real estate websites. 
• They take a holistic approach by focusing on content creation, user experience, and branding. 

📁Case Studies: View examples of work

7.  Avidon Marketing

🔗Website: https://avidonmarketinggroup.com/services/real-estate-seo-services

🌎Location: Los Angeles, California, USA

⏳Founded: 2018

🧑‍💻Number of Employees: 2-10

Like many other real estate SEO companies, Avidon Marketing prides themselves in the tailored approach that they take. All aspects of campaigns get customized, using market and competitor research. 

They also pride themselves on their comprehensive keyword research process. The result — better quality content that compels target audiences and considers key ranking factors. 

When working with them, you’ll be assigned a completely established marketing team. This makes them an affordable SEO agency, compared to the alternative of having to appoint your own in-house marketing team. 

⚙️Key Services:

• Local SEO
• On-page optimization
• Link building
• Content marketing
• Website management

🏆Top Clients: Villaway, AED Leader

✅Benefits of Partnering With Them:

• They focus exclusively on SEO. 
• They also deliver transparent reports.

📁Case Studies: View examples of work

8. SEOReseller

🔗Website: https://www.seoreseller.com/real-estate/ 

🌎Location: Makati, Philippines

⏳Founded: 2006

🧑‍💻Number of Employees: 51-200

SEOReseller implements SEO workflows in addition to other online marketing strategies. For example, they have a team of content writers who’ll also help you to create a content calendar and content for those dates. 

Part of their approach is to evaluate your current on-page SEO and, based on their findings, optimize your website for best practices and relevant keywords accordingly. In addition to your own website, they’ll also extend their focus to your Google Business Profile and backlinks. They’ll help you to set up a Google Business Profile and integrate it with your site and create a backlink strategy. 

⚙️Key Services:

• Keyword research
• Local SEO
• On-page SEO optimization
• Off-page SEO optimization
• Website content development
• Lead tracking and reporting

🏆Top Clients: Undisclosed

✅Benefits of Partnering With Them:

• They’re one of the few real estate SEO agencies that offer packages. 
• They’re a Google Premier Partner as well as a Semrush Certified Agency Partner. 

📁Case Studies: View examples of work

9. JSL Marketing

🔗Website: https://jsl.marketing/commercial-real-estate-seo/

🌎Location: Headquartered in Dallas, Texas, USA with two more US offices

⏳Founded: 2014

🧑‍💻Number of Employees: 2-10

Commercial real estate firms can check out JSL Marketing. As they’re a full-service digital marketing agency, they can also explore other full-funnel marketing strategies.

With regards to their real estate SEO strategy, they take a four-step approach. Everything starts with getting to know their clients’ real estate business (which includes a website audit). They believe that for the best results this will often call for a new website, which includes website content. Plus, as they also specialize in photography and video production, their team can help with visual assets too. 

⚙️Key Services:

• Local SEO
• Content creation
• Reputation management
• Off-page SEO
• Brand development
• Social media marketing
• Email marketing

🏆Top Clients: KW Commercial, Mangrum Commercial

✅Benefits of Partnering With Them:

• They’re an award-winning agency. 
• They offer SEO packages for various budgets, making them a great SEO company for a small business. 

📁Case Studies: View examples of work

10. Indeed SEO

🔗Website: https://indeedseo.com/real-estate-seo-services

🌎Location: India

⏳Founded: 2012

🧑‍💻Number of Employees: 51-200

Using content development, keyword selection, and link promotion, Indeed SEO strategically tackles SEO. All the decisions that they make are also based on data. Their team pays attention to user feedback metrics, allowing them to make sense of the data efficiently. They also ensure that they stay to speed with the newest trends. 

To them, it’s not just about making the necessary changes. An SEO expert will also see to it that your website content is kept up to date. 

⚙️Key Services:

• Keyword research and strategy
• On-page SEO
• Local SEO
• Link promotion
• Content development

🏆Top Clients: Corporate Rentals, Resort Rio

✅Benefits of Partnering With Them:

• Clients can keep track of their campaign’s performance via an online portal.
• They’re a Google Partner and a Semrush Certified Agency Partner.

📁Case Studies: View examples of work

11. Joe Youngblood

🔗Website: https://www.joeyoungblood.com/real-estate-seo-company/

🌎Location: Dallas, Texas, USA

⏳Founded: 2006

🧑‍💻Number of Employees: 2-10

Joe Youngblood’s services mostly focus on on-page optimization. Their team will finecomb your content looking for ways to improve it and automate image compression so that your website will load faster going forward. 

Plus, if you are lacking in the content department and need something written from scratch, they can help too. They have a team of SEO content writers on hand who can create content for your site. Then, to help the efforts of your own content, they also offer inbound digital PR to identify other media opportunities that can help with link building. 

⚙️Key Services:

• Local SEO
• Link building
• On-page optimization
• Content writing
• Social media management
• PPC management

🏆Top Clients: Undisclosed

✅Benefits of Partnering With Them:

• They add SEO plugins to your website to improve its functionality. 
• They work with various real estate platforms and content management systems like WordPress, Placester, and Sierra Interactive. 

📁Case Studies: View examples of work

12. SAPID

🔗Website: https://www.sapidseocompany.com/seo-services/industries/real-estate-seo/

🌎Location: New York City, NY, USA

⏳Founded: 2016

🧑‍💻Number of Employees: 2-10

SAPID offers real estate SEO to commercial as well as residential real estate agencies. They’ll help your business to connect with its target audience in a more cost-effective way and to improve the online visibility of your site and social media accounts. 

To do this, they prioritize local SEO. Their team will optimize your site for the keywords linked to specific areas that you serve. That said, if you want to target a specific country, they also include international SEO services. Then, to amplify these results, they’ll also implement backlinking strategies. 

⚙️Key Services:

• Consulting
• National SEO 
• International SEO
• Technical SEO

🏆Top Clients: Undisclosed

✅Benefits of Partnering With Them:

• They can offer a boutique client experience.
• They have experience working with both commercial and residential properties. 

📁Case Studies: Undisclosed

What to Look for When Choosing a Real Estate SEO Company

A Variety of SEO Promotional Methods: SEO is more than just tweaking your website design and adding a few keywords. Website optimization is essential, but so too is off-page optimization. Local SEO in particular is one of the essential real estate SEO services. To see results, you need an SEO expert versed in all the aspects.

Transparent Reporting: Look for a real estate SEO company that offers clear and detailed reporting. This allows you to track the progress of your SEO campaigns and understand the value being delivered. Reports should include information about your conversion rate, keyword rankings, traffic volume and sources, the quality and quantity of backlinks. 

Operational Communication with Customers: Communication shouldn’t be restricted just to reports. Your real estate SEO agency should also provide regular updates and strategy advice and be available for questions. If you don’t have a dedicated account manager, they should have a responsive support team. 

Client Testimonials and Real Estate Case Studies: Nothing speaks louder than proven results. Look for client testimonials and case studies specific to the real estate market. When reading these case studies, look at the results as well as how their team of real estate SEO experts operate. SEO is a long-term strategy and you’ll want to work with a group that understands the experience matters as much as the results. 

Achieve High Positions with NinjaPromo’s Real Estate SEO Solutions

At the end of the day, it’s important to remember that SEO is a long-term strategy. As such, you want to partner with an agency that you can envision working with beyond the first project. 

While SEO is at the core of digital marketing for real estate, there’s still room for strategies like paid ads and social media marketing. For example, in addition to creating content to rank higher on search engines, our team has also leveraged paid social ads, a chatbot, and social media marketing to help Cybarco Developer, a high-end apartment complex, reach real estate investors. The result — 50% growth in monthly active users and 213 high-quality leads.

Conclusion

SEO is a powerful tool for promoting real estate companies and attracting potential clients. It’s cost-effective and can increase your visibility to generate leads. 

As real estate investment requires some serious capital, it’s essential that you build credibility and trust. Websites that rank higher are often perceived as more credible and trustworthy and a robust SEO strategy can establish you as a reliable authority in the real estate market.

Looking to discover top agencies in other industries? Check out our other top agency lists:

• Real Estate Marketing Agencies
• Industrial Marketing Agencies
• Global SEO Agencies
• Ecommerce SEO Companies
• SaaS SEO Agencies
• Small Business SEO Agencies
• B2B SEO Agencies
• Local SEO Agencies
• Technical SEO Companies
• SEO Outsourcing Agencies
• Enterprise SEO Agencies
• Healthcare SEO Agencies
• Dental SEO Agencies