10 Best Local SEO Agencies & Services in 2024

Search engine optimization (SEO) has come a long way since the early days of simply stuffing content with popular keywords to rank high on Google. It has now become more complex with search engine algorithms constantly evolving and user needs rapidly shifting. To remain competitive, businesses need to be more innovative in capturing their audience.

Today, most consumers conduct product research online and visit physical stores that are within a few miles of their location. More often than not, their searches now include “near me” to find the merchants nearest their location. This makes local SEO a critical component of any digital marketing strategy of businesses seeking local growth.

Why You Should Hire a Local SEO Company

1. Deep Understanding of the Local Market: Local SEO companies have an edge due to their profound knowledge of the local environment. They understand the preferences and behaviors of local users, enabling them to craft more effective promotion strategies.
2. Local Expertise: Local SEO experts are familiar with the nuances of local search queries and competition in your area. They can optimize your website to attract local customers, thereby increasing your visibility in search engines.
3. Optimization of Local Listings: Local SEO companies excel at managing your presence in local directories and maps such as Google My Business and Yelp. They can help your business appear in search results for users seeking products and services in your area.
4. Community Support: By hiring a local SEO company, you’re also supporting local business and community. This can have a positive impact on your reputation among local consumers and contribute to the growth of your brand in your region.
5. More Personalized Approach: Local SEO companies can often offer more personalized and attentive strategies, taking into account the specificities of your business and its location. This enables them to create more accurate and effective campaigns aimed at attracting local customers.

Hiring a local SEO company is not just an investment in your business but also in the local community you serve. By leveraging local resources and expertise, you can achieve significant growth in your online presence and attract your target audience from your region.

List of the Top 10 Local Search Engine Optimization Companies

A well-executed local SEO plan can improve your visibility in search results, putting your business front and center on the map, and boosting your organic ranking for location-specific queries. To help you optimize your site performance and stay ahead of the curve, we’ve rounded up ten of the best local SEO companies for 2024.

• NinjaPromo – Best for businesses in niche markets
• Thrive – Best for mid-market businesses
• WebFX – Best for data-driven local SEO strategies
• Coalition – Best for enterprise-level local SEO
• HigherVisibility – Best for collaborative local SEO
• Mainstreethost – Best for small to mid-sized businesses with limited budgets
• Victorious SEO – Best for comprehensive website promotion in local rendition.
• Logical Position – Best for new businesses
• The SEO Works – Best for small local businesses
• Pearl Lemon – Best for personalized local SEO

1. NinjaPromo

Yes, it’s us. We proudly declare that we are currently recognized as one of the leading local SEO companies. While this may sound somewhat subjective, we can substantiate it with our portfolio and the results we achieve for our clients.

Since 2017, we at NinjaPromo have been helping brands create personal connections with customers across digital platforms. Our innovative agency offers comprehensive services and solutions for digital and content marketing. These include paid social, influencer marketing, branding, community management, social media management, web design and development, and video marketing. We specialize in businesses in B2B, blockchain, FinTech, and software. We are also well-known for helping startups scale and thrive in highly unpredictable markets.

For local SEO, we offer in-depth analysis on SEO positioning and industry-specific services. Our team of experts provides customized SEO solutions for local businesses of all sizes. Our local SEO strategy includes keyword research, link-building, progress monitoring, technical SEO audit, and website optimization. We go beyond the usual name, address, phone number (NAP) citations and keyword stuffing to rank high on Google search. We also focus on building relationships with the local community and establishing authority within the industry, allowing us to boost local SEO and increase traffic for our clients.

Over the years, we have worked with top brands from various industries, delivering results that exceed client expectations. Partnering with an affordable SEO company like ours ensures cost-effective solutions. Stellar reviews from satisfied clients prove our ability to go beyond what is expected of us. Among our clients are Urban Mavericks, Mokka Coffee, Affyn, Bitcoin.com, Dash, and BankSocial.

✅Pros:

• Full suite of digital marketing services, including local SEO services
• Holistic approach to SEO and digital marketing
• Outstanding reviews and proven track record with global clients

❌Cons:

• Outcomes and quality of service are dependent on skill of dedicated team

📉Best for businesses in niche markets.

2. Thrive

Thrive Internet Marketing Agency is a leading eCommerce SEO agency based in Arlington, Texas. It provides comprehensive local search engine optimization services to businesses worldwide. Among the best agencies in the region, it specializes in helping businesses enhance their local SEO presence and achieve higher rankings in local search results. Thrive’s services include local SEO audit, keyword research and strategy, Google My Business SEO, eCommerce SEO, on-page optimization, franchise SEO, link-building, business citation management, online reputation management (ORM), content writing, conversion rate optimization (CRO), and Nextdoor Local Business Advertising.

The local SEO experts at Thrive work closely with clients to understand their business goals and create customized local SEO strategies that drive revenue growth. The agency also provides comprehensive local digital and content marketing services, including PPC advertising, social media marketing, and web design and development.

For businesses looking to enhance their local SEO, Thrive provides a clear overview of campaign performance and takes time to explain what goes through the local SEO process. They create a local SEO checklist that outlines each local SEO strategy included in each package, making sure clients understand the work that will be done to enhance their local SEO.

Thrive’s clients include businesses across a range of industries, such as Stovall Construction, The Farah Law Firm, Nationwide Construction, Ready Seal, Max Mechanical, Daryl Flood, and Quick Roofing.

✅Pros:

• Flexible pricing meets client needs and budgets
• Comprehensive local digital marketing services
• Excellent project management

❌Cons:

• Clients say that they need to be more proactive in pitching ideas
• Team may not always be communicative and collaborative

📉Best for mid-market businesses looking to amplify their SEO.

3. WebFX

WebFX is a full-service digital marketing company that helps businesses generate more revenue by improving their online visibility in local searches on Google and other search engines. With two decades of industry experience and a team of over 500 specialists, WebFX is definitely equipped to meet the SEO needs of businesses regardless of their size and industry.

One of the key benefits of working with WebFX is their turn-key local SEO services. From local keyword research and optimization on listing websites like Google Business Profile to on-page SEO for your website and review management, WebFX offers a range of solutions to help businesses improve their performance on local search rankings and attract more customers.

WebFX also provides a dedicated account manager and marketing team, plus a project management platform to streamline SEO efforts. They also provide metrics for custom reporting and full-funnel ROI tracking to measure the impact of local SEO across the buyer’s journey.

Since 1996, they have established lasting relationships with the clients they work with. Among their roster of clients are HydroWorx, Northside Towing, PaulB Parts, Furbo, York Saw and Knife, and Cleveland Brothers.

✅Pros:

• Over 1 billion data points available for optimizing local SEO strategy
• Dedicated local SEO expert and digital marketing team
• Transparent pricing and reporting

❌Cons:

• May be more expensive than other local SEO service providers
• Approach to digital marketing may be too rigid for businesses looking for personalized services

📉Best for data-driven local SEO strategies.

4. HigherVisibility

HigherVisibility is an enterprise SEO company that has been growing businesses since 2009. Understanding the pain points of businesses, big and small, they believe that local search optimization requires an all-encompassing approach that focuses on conversions.

HigherVisibility has a team of experts that specializes in on-page and off-page optimization. They ensure that websites are optimized by conducting extensive keyword research, organic CTR optimization, content optimization, internal linking improvements, local schema markup, and technical code audit remediation. For off-page SEO, they specialize in domain authority improvement, hyper-local link building, local listing management, Google My Business Profile, Bing Local, and Apple Maps optimization, and competitor profile targeting. They also have technical SEO services, including Facebook Ads management.

Their impressive list of clients includes Duncan Parnell, Neaman Plastic Surgery, Restoration Roofing, Texas Orthopedics, and Sitkoff & Hanrahan.

✅Pros:

• Customized approach to local SEO
• Comprehensive on-page and off-page SEO services
• 24/7 access to analytics and insight reports

❌Cons:

• Pricing may be a little steep for small businesses and local brands

📉Best for collaborative local SEO

5. Coalition

Coalition is a digital marketing agency whose team consists of digital strategists, software developers, creative designers, and seasoned marketers.

They begin their local SEO process with a thorough analysis of a business and its market. An in-depth understanding of the client’s products, competition, and industry allows the team to develop and customize short- and long-term plans for each client. Implementing the plans involve optimization, link building, and other techniques to help businesses rank higher in search engines like Google. Coalition offers several other strategies like schema markup, responsive design, optimized content, and localized landing pages to increase traffic and sales. They provide social media marketing services and cover local events which help boost the client’s visibility in the local community.

For the past nine years, Coalition has served over 1000 clients and received plenty of raving reviews. Among those that have chosen Coalition over other SEO companies are Natori, ALB, Trumpet & Horn, Enjuku, and Lease Advisors.

✅Pros:

• Tailored strategies that deliver results
• Thorough and structured process for local SEO
• High client retention and client satisfaction rates

❌Cons:

• Range of services is limited

📉Best for enterprise-level local SEO

6. Pearl Lemon

Pearl Lemon is a top-ranked local SEO agency in the UK that prides itself on delivering excellent results to help businesses achieve their goals through effective local SEO strategies. Its team of experts understands the importance of local SEO to help clients achieve greater visibility, reach, and conversions. Their client portfolio includes St Emilion Capital, Indie Law, Astteria London, EmergeOne, Selfie Booth, Lina, Clad Home, and Applicant Tracking Systems.

What sets Pearl Lemon apart from other SEO agencies is their award-winning status, with a proven track record of delivering results through video case studies. These videos enable clients to easily understand how local SEO tactics impact their performance on Google and other search engines. The consistency in the quality of their services has earned them stellar reviews from satisfied clients.

✅Pros:

• Superior understanding of digital growth
• Wide range of digital marketing services
• Consistent in delivering excellent results

❌Cons:

• Website is not transparent about strategies and tactics used for SEO

📉Best for personalized local SEO.

7. Mainstreethost

A digital marketing agency founded in 1999, Mainstreethost started as a small business with just four employees and has grown to over 130 employees today. Its local SEO services include search engine optimization, content creation, landing pages, Google Business Profile optimization, reputation management, local citations, paid advertising, and schema markup.

Their local SEO team employs intelligent on-page SEO, extensive research of keywords, and locally optimized content to drive customers in-store and online. They also design websites that are structured to accommodate the needs of local searchers. They also offer paid advertising services that provide an extra push to dominate your local market.

As a local SEO provider, Mainstreethost employs a collaborative approach in their projects. They also keep up with the latest trends and industry best practices to ensure that SEO strategies for local search campaigns are always up-to-date and effective. Among the clients they have helped grow are 800 Maple, CSS Impact, The Chodos Group, Buffalo Pedal Tours, Just Pizza, and Marshall’s Farm.

✅Pros:

• Up-to-date digital marketing techniques
• Excellent reputation management
• Local citations in over 70 directories

❌Cons:

• Limited customization options

📉Best for small to mid-sized businesses with limited budgets.

8. Victorious SEO

Victorious specializes in boosting SEO for businesses of all sizes. It’s an award-winning SEO agency that can enhance your brand’s search visibility. The company emphasizes not only creating action plans but also effectively implementing them. It’s located in San Francisco.

Victorious leverages extensive expertise to provide impactful SEO recommendations, ensuring transparency and keeping clients informed at every step. They believe that prioritizing the best interests of both clients and team members leads to collective success. Victorious can help you with quality SEO services to boost your website’s position in the right local location.

✅Pros:

• Unique SEO promotion plan for each company
• Strong experience in successful SEO for local websites
• Award-winning SEO agency

❌Cons:

• High pricing for services. 
• Some clients have noted that Victorious SEO agency has issues with clarity in reporting.

📉Best for comprehensive website promotion in local rendition.

9. The SEO Works

A top SEO agency, SEO Works has positioned itself as the digital growth expert in the United Kingdom. With over 15 years of experience in providing PPC, web, and SEO services, it has a good grasp of what truly works and what doesn’t when it comes to SEO. It delivers these solutions through a range of services tailored to the unique needs and goals of every business.

SEO Works has a diverse client portfolio spanning a variety of industries, from SEO for financial services and healthcare to automotive and education. Their local SEO services can help local businesses improve their online visibility and reputation as well as attract more customers through mobile search on Google, Ecosia, Qwant, Yahoo, and other search engines. Some of their most well-known clients who have given them positive reviews are House of Oak, SureSafe, Weldricks Pharmacy, Sheffield Hallam University, Reed, and Zee. 

✅Pros:

• Effective for “nearby” searches
• Excellent customer service
• Flexible approach to local SEO

❌Cons:

• May not be suitable for enterprise-level SEO

📉Best for small local businesses.

10. Logical Position

Logical Position has a team of local SEO experts who work closely with clients to develop personalized digital marketing strategies. These include on-page optimization, off-page syndication, and unique content creation to improve rankings on Google, Yahoo, Bing, and other search engines. Their full suite of marketing tools include PPC, SEO, graphic design, data feed management, and website development. For local SEO, they provide local listing set-up and management, real-time tracking of traffic and organic rankings, monitoring of customer reviews, and dedicated management by a team of experts.

Logical Position is committed to delivering result-driven strategies that help businesses achieve their goals. They offer multiple package options to give clients the flexibility to adjust their services as needed. Their clients range from small local businesses, like bike shops and landscaping companies, to larger corporations, like Formuland and Romtec Utilities.

✅Pros:

• Advanced digital marketing solutions
• Real-time tracking of deliverables
• No long-term contracts

❌Cons:

• Limited focus on local SEO

📉Best for new businesses.

Conclusion

Indeed, investing in local SEO is crucial to any digital marketing strategy. Ensuring that your business is optimized for local search can help you attract potential customers and stay ahead the competition.

Businesses must see local SEO as an investment rather than an additional expense that gets thrown into the marketing mix. The potential return on investment makes partnering with a top local SEO company a worthwhile expense. While there are plenty of digital marketing agencies out there, it is important to choose an SEO company whose expertise aligns with your business goals so their services and solutions can help advance your marketing strategy. Our list of the ten best local SEO companies can narrow your search and help you find the ideal partner for business growth.

Looking to discover top agencies in other industries? Check out our other top agency lists:

• Technical SEO Agencies
• Real Estate SEO Companies
• SaaS SEO Companies
• SEO Outsourcing Companies
• Healthcare SEO Agencies
• Ecommerce SEO Agencies
• Enterprise SEO Agencies
• Small Business SEO Agencies
• Affordable SEO Agencies